Compare
Beauty Vetted for Practices vs hiring an agency.
The short version: an agency sells people and flexibility on a negotiated retainer. We answer one question every week: what should you post to get patients? Your team or your agency makes the videos. We use the same method on a site you can inspect before you spend a dollar. If you want the work done for you, hire an agency. This page shows where that line sits.
| Beauty Vetted for Practices | A typical agency retainer | |
|---|---|---|
| Price | Published on our pricing page, as of October 2026: $149 a month for Pulse, for one location and one metro, billed monthly. Edit, with our team editing what you film, is $399 a month; Studio, which adds a monthly shoot at your practice, is $699 a month; and Growth, which adds your paid ads, is $999 a month | A negotiated retainer, quoted after discovery, and usually different for every client |
| Proof before you pay | A free scorecard first, and the grading method published on this site | A portfolio and case studies, which show past work but not the system that will do yours |
| Who does the work | Your team films. Every week, we tell it what to film, how to open it and when to post it | An account team whose composition can change under you |
| Contract | We bill monthly. You cancel your plan from Settings in the app | Commonly a retainer on a fixed term; read the scope, ownership, measurement and termination terms before you sign anything |
| Scope | A weekly answer to one question: what should we post? Your team makes the videos | Broader when you pay for it: paid ads management, PR, full rebrands |
"Typical" describes common retainer structures, not any specific firm. Your quotes are the real comparison; get them in writing.
Questions
- When is an agency the better choice?
- When you want the work done for you: paid advertising management, a full rebrand, PR, a website rebuild, or content made and posted on your behalf. Beauty Vetted Intelligence tells you what to post. It does not make the videos. An agency's flexibility is real, and for those projects it is worth the retainer.
- Is this cheaper than an agency?
- Yes, and it does a different job. Our prices are published and every deliverable is in writing, so comparing is easy once you have their number too.
- Can I keep my agency and use this too?
- Yes. Hand the weekly plan to your agency. It says what to film, how to open it and when to post it, and you can hold the agency to it.
Weighing the other paths too? Read how Beauty Vetted for Practices compares with RealSelf's practice products and with doing it in-house, see how pricing works, or browse the fuller list of RealSelf alternatives if you are not sure which path fits yet.
Bring your agency quotes to the call. If theirs is the better deal, we will say so.
The link is open, with no qualification first.